Testimonials from the 75th Annual Toronto Sportsmen's Show!

13 Fishing & Rapala – Mark Van Beek – “The 75th Annual Sportsmen's show was a great success for 13 Fishing and Rapala as we were able to get face to face and build real engagement with 10’s of thousands of fishing and outdoor enthusiasts. We very much look forward to next year and plan to increase our booth size. We have something BIG planned for 2024…”

Fur The North – Eric Morin – “Everyone there is driven by a passion for the outdoors, it made connecting with potential customers easy. Although strangers to each other, the show felt like meeting up with old friends.”

Ontario Federation of Anglers and Hunters – Angelo Lombardo – “The TSS provides a unique, one-of-a-kind experience, that connects us directly with those who appreciate the outdoors and are passionate about fishing and hunting. Being a part of this show puts us directly in contact with our target audience and provides an excellent opportunity to promote the OFAH and our lifestyle.”

Legend Boats – Henry Nguyen – “Legend Boats has been a proud supporter of The Sportsmen’s show since the early 90's. The Sportsmen’s Show has always been a breath of fresh air to our long Canadian winters and breaks up the cabin fever feeling. We attend this show to showcase our new models and provide customers the ability to take advantage of our early pre-season promotions and availability of product for pickup. As we head back to normality with shows, the Sportsmen show will continue to play a key part in the marine industry for Canadians many years to come”

The Toronto Sportsmen Show has developed a unique and diverse audience. Over the years we have discovered that our ‘typical’ outdoor enthusiasts are just that – an individual who enjoys every aspect of the outdoors! Why is this great for your business? Well, the average person who attends our show typically makes more than one purchase and from various exhibitors (i.e., both fishing and hunting equipment). The show’s attendees are so diverse that you will be able to promote, brand and sell multiple lines of products to the same attendee!

• 94% of visitors make a purchase at the show
• 69% Male & 31% Female
• 64% of attendees live outside the GTA
• 70% of the 2023 audience were return customers
• 56% of the audience hunts
• 90% of the audience fishes
• 65% of the audience own a boat
• Millions of media impressions each year via Instagram, Facebook, Google ads and email marketing.

Thursday, March 13
10:00am - 7:00pm 

Friday, March 14
10:00am - 7:00pm  

Saturday, March 15
9:00am - 7:00pm 

Sunday, March 16
10:00am – 5:00pm